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Hidden camping delights in West Virginia
Sophie Stanley October 16, 2023 The unmistakable beauty of West Virginia includes breathtaking mountains, scenic waterfalls and enriching Appalachian culture that landed it as a Top 10 Travel Region to visit in 2022. The parks and campgrounds around the state remedy an easy stay that locates visitors directly in small town and state culture. These spots offer many opportunities for relaxation and family fun. Reasons to Stay in West Virginia • Enjoy local artisans and state cu
Sophie Stanley
5 days ago2 min read


In a digital world, I spin analog
Sophie Stanley February 13, 2026 The soft crackle before the first note drops feels like striking a match in a dark room. It’s warm. It’s imperfect. It’s alive. I started collecting vinyl my freshman year of high school. I remember walking into a small record store for the first time - the air smelled faintly like cardboard sleeves and dusted nostalgia. I didn’t know exactly what I was looking for, but I knew I wanted something that felt permanent. I bought my first record wi
Sophie Stanley
5 days ago3 min read


Striking a chord: the power of music in advertising
Sophie Stanley April 10, 2024 In 2019, the restaurant chain Applebee’s faced a decline in sales and were forced to consider a campaign that would capture an entirely new audience – and even more so with a heightened sales drop in 2020. With the release of Walker Hayes’s “Fancy Like” in 2022, Applebee’s sales shot higher than their pre-pandemic levels. Along with country music fans, the song reached millions of users on TikTok. Considering the 102% boost in sales as compared
Sophie Stanley
5 days ago3 min read
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